search query: @indexterm Toy industry / total: 64
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Author: | |
Title: | The French market for toys and games |
Journal: | Market Research Europe
2001 : OCT, VOL. 33, p. 137-173 |
Index terms: | TOY INDUSTRY MARKET RESEARCH MARKETS FRANCE EUROPE |
Language: | eng |
Abstract: | This report looks at the market for toys and games in France. For the purposes of the report, the authors have divided the market into the following two main sectors: Traditional toys and games (dolls/figures, construction / activity, indoor games, infant / pre-school games, model- wheeled vehicles, soft / plush toys, outdoor games, other toys and games); Consoles and console/computer games (consoles, console games, computer games). The main findings of the report are the following: The total French market for toys and games was worth FF21,705 million in 2000, representing a healthy increase of 8.2% on 1999. The most important trend in the traditional toys and games sector is the development of interactive products and intelligent toys. |
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