search query: @indexterm International marketing / total: 640
reference: 148 / 640
Author: | Quelch, J.A. Klein, L. |
Title: | Internet y el marketing internacional |
Journal: | Harvard-Deusto Business Review
1997 : ENE-FEB, 76,p.84-95 |
Index terms: | INTERNATIONAL MARKETING TELECOMMUNICATIONS INDUSTRY INTERNET |
Language: | spa |
Abstract: |
SCIMA