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| Author: | Waterson, M. |
| Title: | The role of consumers in competition and competition policy |
| Journal: | International Journal of Industrial Organization
2003 : FEB, VOL. 21:2, p. 129-150 |
| Index terms: | Consumer behaviour Competition |
| Freeterms: | Search and switching behaviour |
| Language: | eng |
| Abstract: | The author develops the idea that consumers' behaviour matter significantly from the viewpoint of industry performance. Case studies demonstrate how reluctance by consumers to search or to switch suppliers can lead to sub-competitive outcomes. |
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