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Author: | DiPietro, R.B. (et al.) |
Title: | At-destination visitor information search and venue decision strategies |
Journal: | International Journal of Tourism Research
2007 : MAY, VOL. 9:3, p. 175-188 |
Index terms: | tourist industry marketing research consumer behaviour decision making information tourism travel service |
Language: | eng |
Abstract: | This paper aims to fill a research gap focusing on travellers' information search behaviour for services not only before the trip but in transit to the destination (as: dest.) and once at a dest. Especially, explored are service-related decisions before and during a trip, the sources of information utilized, and how demographic and trip purpose characteristics influence decision making. |
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