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| Author: | Dougherty, D. Bowman, E. H. |
| Title: | The effects of organizational downsizing on product innovation (neue Produkte, Betriebsschrumpfung) |
| Journal: | California Management Review
1995 : SUMMER, VOL. 37:4, p. 28-44 |
| Index terms: | |
| Freeterms: | INNOVATION, PRODUKTINNOVATION, UNTERNEHMENSSTRATEGIE |
| Language: | eng |
| Abstract: | This article examines the impact of downsizing on product innovation. Downsizing hinders innovation by reducing people's ability to connect their product strategically to the firm, breaking down the network of relationships that innovators use to make these vital strategic connections. To overcome these negative consequences managers should support innovation sponsors and champions, and retain old timers who constitute the network. Finally, they should incorporate innovation directly into their firm's strategy |
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