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Author:
Title:Books.
Journal:Market Research Great Britain
1989 : APR, VOL. 30, p. 23-31
Index terms:BOOK TRADE
MARKET RESEARCH
UNITED KINGDOM
Language:eng
Abstract:A report is presented about the market for books in the UK. Key market trends and developments are outlined. The role of the Net Book Agreement is highlighted. Estimated sales data are presented. The market is broken down between the consumer and the institutional sectors. Consumer expenditure on books is examined. The role of educational institutes and public libraries is analysed. Expenditure is examined by reading matter, covering books, newspapers, and magazines. Sectors of educational market are identified and evaluated. Public library expenditure is discussed, problems are highlighted.
SCIMA record nr: 70083
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