search query: @indexterm Telecommunications industry / total: 669
reference: 207 / 669
| Author: | |
| Title: | "Ausdruck eines neuen Qualitätsanspruchs". Fallbespiel E-Plus: "Marktanteile gewinnen mit neuer Corporate Identity". |
| Journal: | Markenartikel
1998 : VOL. 60:5, p. 46, 48, 50 |
| Index terms: | PRODUCT DESIGN TELECOMMUNICATIONS INDUSTRY POSITIONING PRODUCT QUALITY INTERNET GERMANY |
| Language: | ger |
| Abstract: |
SCIMA