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| Author: | Weissmann, A. Wessner, K. |
| Title: | Visionäre Marktforschung: Fit für die Zukunft. |
| Journal: | Absatzwirtschaft
1994 : APR, p. 36-40 |
| Index terms: | MARKET RESEARCH CONSUMER BEHAVIOUR INNOVATION MARKET INFORMATION FUTURE |
| Language: | ger |
| Abstract: |
SCIMA