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Author: | Souchon, L. Diamantopoulos, A. |
Title: | Use and non-use of export information: some preliminary insights into antecedents and impact on export performance |
Journal: | Journal of Marketing Management
1997 : JAN,FEB,APR, VOL. 13:1-3, p. 135-151 |
Index terms: | BUSINESS INFORMATION MARKET INFORMATION EXPORT MARKETING |
Language: | eng |
Abstract: |
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