search query: @author Tully, S. / total: 68
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| Author: | Tully, S. |
| Title: | Now Japan's autos push into Europe |
| Journal: | Fortune
1990 : JAN 29, VOL. 121:3, p. 16-20 |
| Index terms: | CAR INDUSTRY JAPAN COMPETITIVENESS |
| Language: | eng |
| Abstract: | Prospects of Japanese penetration into Europe car market in 1992 and removal of national quotas. Market shares of Europe's 6 full-range carmakers. EC removal of all national auto quotas and compromise to give European makers temporary protection. 1993 annual car production. Japanese production in Europe. Japanese low-cost producers. Need for European carmakers to improve efficiency, and introduce new models. Competitors to Japanese and those most vulnerable. Moves towards collaboration. |
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