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| Author: | Davis, R. Duhaime, I. M. |
| Title: | Diversification, vertical integration, and industry analysis: new perspectives and measurement |
| Journal: | Strategic Management Journal
1992 : OCT, VOL. 13:7, p.511-524 |
| Index terms: | DIVERSIFICATION VERTICAL INTEGRATION STRATEGIC MANAGEMENT FINANCIAL ANALYSIS INDUSTRIAL ECONOMICS |
| Language: | eng |
| Abstract: | The use of industry segment and establishment data for three issues of significant interest to strategic management practitioners and researchers is considered: assessment of strategic diversity, analysis of industry trends, and of the presence of vertical integration. The conceptualization of the issues is developed by exploring their nature as well as their correct measurement. Toward these ends, an extensive analysis of the COMPUSTAT II data base and the TRINET data base is conducted. For purposes of industry analysis, the Census of Manufacturers, financial dynamics' and industrial surveys' data, industry norms and business ratios are also evaluated. The results can help to make choices on which data set is appropriate. |
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