search query: @author Darling, J.R. / total: 7
reference: 6 / 7
Author: | Darling, J.R. Walters, C.G. Taylor, R.D. |
Title: | The situational approach to marketing management. |
Journal: | Liiketaloudellinen aikakauskirja
1980 : VOL. 29:1, p. 3-14 |
Index terms: | MARKETING MARKETING MODELS |
Language: | eng |
Abstract: |
SCIMA