search query: @freeterm strategy / total: 7
reference: 3 / 7
Author: | |
Title: | At the top of the pops |
Journal: | Broadcast
1991 : APR. 26, p. 14 |
Index terms: | |
Freeterms: | Radio industry, Music, Corporate strategy |
Language: | eng |
Abstract: | Review of move by BBC Radio 1 to round the clock pop music programming and the views of its controller. Ratings and a mass audience network. FM broadcasting. Public service tradition. Tracks a week. New talent. Short-term contracts. Recent appointments. Specialist audiences. Age groups. DJ stars. 12 objectives. |
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