search query: @author Crawford, C. M. / total: 7
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| Author: | Tellis, G. J. Crawford, C. M. |
| Title: | An evolutionary approach to product growth theory. |
| Journal: | Journal of Marketing
1981 : Fall, Vol. 45:4, p. 125-132 |
| Index terms: | PRODUCT LIFE CYCLE |
| Language: | eng |
| Abstract: |
SCIMA