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Author:Chetty, S.
Eriksson, K.
Title:Mutual commitment and experiential knowledge in mature international business relationship
Journal:International Business Review
2002 : JUN, VOL. 11:3, p. 305-324
Index terms:Internationalization
Companies
Networks
Markets
Knowledge
Profit
Models
Language:eng
Abstract:This paper examines how market knowledge and market commitment are developed in mature supplier / customer relationships in international markets. It reports the empirical testing of a model of increasing commitment and experiential knowledge development in international business relationships. The assumption is that the connected relationships in business network are the basis for forming a relationship and it will influence how the focal relationship develops. The model shows the process when a supplier increases his or her knowledge of the business network that a foreign customer is embedded in and what happens with their relationship becoming mature, stable and profitable. The model thus explicates a process of transition as a firm moves from one mature relationship to create new relationships as it increases its foreign market involvement.
SCIMA record nr: 237178
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