search query: @author Brentani, U. de / total: 7
reference: 7 / 7
« previous | next »
Author:Cooper, R. G.
Brentani, U. de
Title:Criteria for screening new industrial products.
Journal:Industrial Marketing Management
1984 : AUG, VOL. 13:3, p. 149-156
Index terms:NEW PRODUCTS
DECISION MAKING
R&D
Language:eng
Abstract:
SCIMA record nr: 36879
add to basket
« previous | next »
SCIMA