search query: @author Kale, S. H. / total: 7
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| Author: | Kale, S. H. |
| Title: | Dealer perceptions of manufacturer power and influence strategies in a developing country. |
| Journal: | Journal of Marketing Research
1986 : NOV, VOL. 23:4, p. 387-393 |
| Index terms: | MARKETING CHANNELS INDIA DISTRIBUTION CHANNELS |
| Language: | eng |
| Abstract: |
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