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| Author: | Calantone, R. J. Benedetto, C. A. di Meloche, M. S. |
| Title: | Strategies of product and process innovation : a logilinear analysis. |
| Journal: | R. and D. Management
1988 : JAN, VOL. 18:1, p. 13-21 |
| Index terms: | TECHNOLOGICAL INNOVATION PRODUCT DEVELOPMENT CORPORATE STRATEGY REGRESSION ANALYSIS |
| Language: | eng |
| Abstract: | An examination of the relationships between innovations and the firm- -characteristic variables, using loglinear regression, related to previous research into product and process innovation. Borrowing technology, studies on technological innovation, hypotheses, the testing and results: data used, the analysis of the data and hypothesis testing and the conclusions reached. A Figure gives notes on the Bolton enquiry data set. A Table gives the results of loglinear analysis. |
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