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| Author: | Risch, S. |
| Title: | Um die Ecke gedacht |
| Journal: | Manager Magazin
1990 : OCT, VOL. 20:10, p.324-329 |
| Index terms: | MANAGEMENT STRATEGIC MANAGEMENT |
| Language: | ger |
| Abstract: | The author discusses the question what happens to an entrepreneur when he proves to be a failure. The person in the example visited a management seminar and changed his self, his strategy and his product. As a mobile shop builder recognizing his own capacities and the demand he is now a leader of the market. |
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