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| Author: | Shaffer, R.A. |
| Title: | Growth through strategic investing. |
| Journal: | Journal of Business Strategy
1990 : SEP-OCT, VOL. 11:5, p. 30-32 |
| Index terms: | INVESTMENT STRATEGIC PLANNING ORGANIZATIONAL GROWTH |
| Language: | eng |
| Abstract: | Investing in small, technically advanced firms has primarily been the strategy of established computer companies. The main reasons are the high cost of capital required to fund a start-up and the pace of innovation in the industry. But the strategy is spreading. The principles involved - combining the liquidity and staying power of a large company with the flexibility and creativity of a small one - are broadly applicable and may present a new solution to global competitiveness. |
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