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Author:DeCarlo, T.E.
Leigh, T.W.
Title:Impact of salesperson attraction on sales managers' attributions and feedback (Sales Management, Feedback)
Journal:Journal of Marketing
1996 : APR, VOL. 60:6, p. 47-66
Index terms:
Freeterms:VERKAUFSABTEILUNG, PERSONALBEURTEILUNG,
PSYCHOLOGIE, SOZIOLOGIE
Language:eng
Abstract:Do sales managers objectively evaluate sales personnel? Although objectivity may be more of a goal than a reality, the importance of sales manager evaluations in influencing sales performance is clearly recognized. The authors develop a model of how a salesperson's task and social attraction affect a sales manager's causal attributions explaining the salesperson's poor performance and the manager's corrective feedback based on these attributions. They find evidence that interpersonal affect directly influences manager feedback.
SCIMA record nr: 154050
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