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| Author: | Stöhr, J. |
| Title: | Markierungen auf dem Weg zum Agenturpartner. |
| Journal: | Markenartikel
1999 : 3, p. 78-80 |
| Index terms: | ADVERTISING AGENCIES ADVERTISING EFFECTIVENESS ADVERTISING RESEARCH |
| Language: | ger |
| Abstract: |
SCIMA