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| Author: | Ruhli, E. Schupppisser, S. |
| Title: | Switzerland and its industry in international competition |
| Journal: | Columbia Journal of World Business
1994 : WINTER, VOL. 29:4, p. 54-65 |
| Index terms: | SWITZERLAND INTERNATIONAL COMPETITION |
| Language: | eng |
| Abstract: | International competitiveness is an issue of the highest importance in a nation like Switzerland. The country has population smaller than the city of New York, and therefore a small domestic market, and has a poor endowment of natural resources. As a result, its prosperity depends to a large extent on its industries' performance in foreign markets. In light of the fundamental geopolitical and economic changes in the world, Switzerland is taking steps to revitalize its international competitiveness. |
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