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Author:Baloglu, S.
Mangaloglu, M.
Title:Tourism destination images of Turkey, Egypt, Greece, and Italy as perceived by US-based tour operators and travel agents
Journal:Tourism Management
2001 : FEB, VOL. 22:1, p. 1-9
Index terms:Tourism
Image
Turkey
Egypt
Greece
Italy
Language:eng
Abstract:This study emphasizes the importance of travel intermediaries' images for international destinations, and examines structured (scale items) and unstructured (open-ended) images of selected Mediterranean destinations (Turkey, Egypt, Greece and Italy) as perceived by US-based travel intermediaries.
SCIMA record nr: 213993
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