search query: @freeterm planning / total: 8
reference: 5 / 8
Author: | |
Title: | How many happy returns? |
Journal: | Broadcast
1991 : OCT. 18, suppl. p. 27-28 |
Index terms: | |
Freeterms: | Television industry, Bidding, Profit planning |
Language: | eng |
Abstract: | Review of expected returns of UK TV production companies who had winning bids in licence auction. Costs. Pre-tax profits. Average margin. Range of bids. Market share. Long-term profits. Rate of return. Expenditure. Revenue growth. Cost and revenue prediction. Use of econometric models. A Chart outlines revenue growth. |
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