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| Author: | Trugman, G. Person, S. |
| Title: | Must small firms specialize to survive? |
| Journal: | Journal of Accountancy
1995 : JAN, p. 41-45 |
| Index terms: | ACCOUNTING FINANCE FUTURE |
| Language: | eng |
| Abstract: | Increasing competition, workload compression, standards overload and declining client loyalty are some of the problems buffeting the small, general practice CPA firms. Can these firms continue to thrive by offering a variety of traditional accounting services or must they narrow their focus in order to stay in business? Two practitioners from small CPA firms offer differing opinions based on their own experiences. |
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