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Author:Wouters, M.
Sharman, G.
WOrtmann, H.
Title:Reconstructuring the sales and fulfillment cycle to create supply chain differentiation
Journal:International Journal of Logistics Management
1999 : VOL. 10:2, p. 83-98
Index terms:MANAGEMENT
SALES
NETWORKS
Language:eng
Abstract:Redesigns of supply chains have been largely limited to the differentiation of delivery processes to offer customers different delivery lead-times on different products. In the future, differentiation will go much deeper, back into the supply chains within and across companies. Companies, together with partner companies in a supply chain, will increasingly have to design business processes that meet many different kinds of customer needs.
SCIMA record nr: 215576
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