search query: @author McAlister, L. / total: 8
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| Author: | McAlister, L. |
| Title: | A dynamic attribute satiation model of variety-seeking behavior. |
| Journal: | Journal of Consumer Research
1982 : SEP, VOL. 9:2, p. 141-150 |
| Index terms: | CHOICE THEORY SOFT DRINKS INDUSTRY MATHEMATICAL MODELS BRAND LOYALTY |
| Language: | eng |
| Abstract: |
SCIMA