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| Author: | Turnbull, S. |
| Title: | Leading the players in cultural change |
| Journal: | Global focus: the EFMD business magazine
2008 : VOL. 2:1, p. 40-43 |
| Index terms: | corporate culture change management |
| Language: | eng |
| Abstract: | In order to manage culture you must understand the players and their roles in sustaining, challenging and shifting it, says the author. |
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