search query: @author Flipo, J. P. / total: 8
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| Author: | Flipo, J. P. |
| Title: | Service firms : interdependence of external and internal marketing strategies. |
| Journal: | European Journal of Marketing
1986 : VOL. 20:8, p. 5-14 |
| Index terms: | MARKETING THEORY SERVICE INDUSTRIES |
| Language: | eng |
| Abstract: |
SCIMA