search query: @author Blanche, B. C. / total: 8
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| Author: | Blanche, B. C. |
| Title: | Role de la culture marketing dans les industries a haute technologie. |
| Journal: | Revue Francaise du Marketing
1988 : MAR-APR, 117, p. 131-145 |
| Index terms: | MARKETING HIGH TECHNOLOGY QUALITY CONTROL CORPORATE CULTURE |
| Language: | fre |
| Abstract: |
SCIMA