search query: @author Huszagh, S. M. / total: 8
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Author:Day, E.
Fox, R. J.
Huszagh, S. M.
Title:Segmenting the global market for industrial goods : issues and implications.
Journal:International Marketing Review
1988 : AUTUMN, VOL. 5:3, p. 14-27
Index terms:INTERNATIONAL MARKETING
INDUSTRIAL MARKETING
MARKET SEGMENTATION
CLUSTER ANALYSIS
Language:eng
Abstract:
SCIMA record nr: 65875
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