search query: @author Flipo, J. P. / total: 8
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| Author: | Flipo, J. P. |
| Title: | Marketing des services : un mix d'intangible et de tangible. |
| Journal: | Revue Francaise du Marketing
1989 : JAN-FEB, 121, p. 29-37 |
| Index terms: | MARKETING SERVICE INDUSTRIES PERCEPTION |
| Language: | fre |
| Abstract: |
SCIMA