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| Author: | Levin, D.Z. |
| Title: | Organizational learning and the transfer of knowledge: an investigation of quality improvement |
| Journal: | Organization Science
2000 : NOV-DEC, VOL. 11:6, p. 630-647 |
| Index terms: | CAR INDUSTRY ORGANIZATIONAL LEARNING PRODUCT QUALITY |
| Freeterms: | KNOWLEDGE TRANSFER |
| Language: | eng |
| Abstract: | This paper deals with the impact of learning on product quality. The key data are measures of automobile reliability published on Consumer Reports. Analysis yields three findings: 1. Quality improves over the production life of a car model with the same kind of regularity as an efficiency learning curve. Thus, there is a quality learning curve. 2. Unlike in the efficiency domain, however, learning in the domain of product reliability is primarily a function of time, and not of how many cars have gone down the assembly line. 3. In contrast to the traditional injunction, "do not buy a new car in its first year of production" the opposite advice actually seems to apply: in any given year, the newest car models have the best quality. |
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