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| Author: | McCalman, P. |
| Title: | Foreign direct investment and the intellectual property rights: evidence from Hollywood's global distribution of movies and videos |
| Journal: | Journal of International Economics
2004 : JAN, VOL. 62:1, p. 107-123 |
| Index terms: | Distribution Film industry Foreign investment Intellectual property law |
| Language: | eng |
| Abstract: | Traditional thinking about intellectual property rights (IPR) suggests that as a country strengthens its IPR standards, companies will move their governance away from equity based institutions such as foreign direct investment (FDI) towards more market-based relations such as licensing agreements. This paper explores this hypothesis by examining the behaviour of Hollywood studios in both the feature film and video markets in 40 foreign countries. The analysis shows that the behaviour of Hollywood studios is more complex than this: although moderate IPRs are associated with a high degree of licensing, both high and low standards of IPR encourage more integrated governance structures. |
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