search query: @indexterm RENEWABLE RESOURCES / total: 83
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| Author: | Bang, H-K. Ellinger, A.E. Handjimarcou, J. Traichal, P.A. |
| Title: | Consumer concern, knowledge, belief, and attitude toward renewable energy: an application of the reasoned action theory |
| Journal: | Psychology & Marketing
2000 : JUN, VOL. 17:6, p. 449-468 |
| Index terms: | Consumer attitudes Energy conservation Environmental protection Renewable resources |
| Language: | eng |
| Abstract: | Using the theory of reasoned action as a theoretical framework, the current research investigates the relationship of three variables (concern with the environment, knowledge about renewable energy and beliefs about salient consequences of using renewable energy) with consumer attitude toward paying a premium of for renewable energy. |
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