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Author:McGuiness, N.
Title:Selling machinery to China: chinese perceptions of strategies and relationships.
Journal:Journal of International Business Studies
1991 : APR-JUN, VOL. 22:2, p.187-207
Index terms:INTERNATIONAL MARKETING
CHINA
MACHINERY INDUSTRY
SUPPLY
CUSTOMERS
COUNTRY COMPARISONS
Language:eng
Abstract:
SCIMA record nr: 95798
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