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| Author: | Tang, V. Lee, M-H. |
| Title: | International joint venture of two giants in the CRT industry: strategy analysis using system dynamics |
| Journal: | International Journal of Technology Management
2002 : VOL. 28:6, p. 511-535 |
| Index terms: | INTERNATIONAL BUSINESS JOINT BUSINESS VENTURES STRATEGY SYSTEM DYNAMICS |
| Language: | eng |
| Abstract: | The authors begin this article with a survey of the literature on international joint ventures (IJVs) and they segment the research stream into the life cycle phases of an IJV: the IJV input, process, and output schools of investigation. Then, they present an overview of the Cathode Ray Tube (CRT) industry and the competitive forces that influenced LG and Philips to form a strategic joint venture. Next they use the disciplines of system dynamics to perform strategy analyses of the dynamics of the LG-Philips IJV. |
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