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Author:Brammer, S.
Millington, A.
Title:Corporate reputation and philanthropy: An empirical analysis
Journal:Journal of Business Ethics
2005 : SEP III, VOL. 61:1, p. 29-44
Index terms:corporate responsibility
social responsibility
companies
United Kingdom
Language:eng
Abstract:This paper analyzes the determinants of corporate reputation within a sample of large U.K. companies (here as: comps.) drawn from a diverse range of industries. Particular attention is paid to the role of philanthropic expenditures (as: phil-exps.) and policies possibly played in shaping the perceptions of comps. among their stakeholders. Among others, the findings highlight that comps. making higher levels of phil-exps. have better reputations and that this effect varies significantly across industries.
SCIMA record nr: 260145
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