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Author:Wu, Guanzhi
Title:On value-innovation in global market competition (original in Chinese)
Journal:China Business and Market (c)
1999 : 4, p.41-43
Index terms:VALUATION
INNOVATION
COMPETITION
INTERNATIONALIZATION
MARKETS
Language:chn
Abstract:Value-innovation is to put enterprise's management view in the position of consumer's value-maximum, provides consumer with production of high additional value and respects consumer and builds up consumer's guidance, and overtures consumer's transition value with organic combination of consumer's demand and value provision.
SCIMA record nr: 210145
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