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Author:Watson, Sandra
McCracken, Martin
Title:No attraction in strategic thinking: perceptions on current and future skills needs for visitor attraction managers
Journal:International Journal of Tourism Research
2002 : SEP-OCT, VOL. 4:5, p. 367-378
Index terms:Tourist industry
Travel
Strategic management
Scotland
United Kingdom
Language:eng
Abstract:The paper presents the findings from an exploratory study into managerial skill requirements in the Scootish visitor atraction sector. Given the intensely competitive environment for visitor attractions, this findings has been presented in the literature and by tourism experts as essential to maintain commercial viability.
SCIMA record nr: 236273
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