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| Author: | Dermody, M. |
| Title: | The impact of NFL games on lodging industry revenue |
| Journal: | Journal of Travel & Tourism Marketing
2003 : VOL. 14:1, p. 21-36 |
| Index terms: | Hotel and catering industry Tourist industry Travel Leisure industry Sports industry |
| Language: | eng |
| Abstract: | There seems to be a positive impact for the industry in most market areas on lodging variables. Results indicate too that the lodging industry exhibited a positive dollar impact in NFL market areas. |
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