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| Author: | Enright, M. J. Newton, J. |
| Title: | Tourism destination competitiveness: a quantitative approach |
| Journal: | Tourism Management
2004 : DEC, VOL. 25:6, p. 777-788 |
| Index terms: | Tourism Tourist industry Competitiveness |
| Freeterms: | Industry and destination factors Quantitative measures |
| Language: | eng |
| Abstract: | Factors pertaining to the competitiveness of both the destination's attractions and its tourism industry were used to construct and instrument that was used to survey tourism practitioners in Hong Kong. Respondents were asked to rate the factors for both importance and relative competitiveness, in a method consistent with importance performance analysis (IPA). The results were analysed and discussed by reference to the IPA Grid. |
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