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| Author: | Prentice, R. |
| Title: | Tourist familiarity and imagery |
| Journal: | Annals of Tourism Research
2004 : OCT, VOL. 31:4, p. 923-945 |
| Index terms: | Tourist industry Tourism Culture Consumer behaviour England |
| Language: | eng |
| Abstract: | The "tourist realities" or verisimilitudes of cultural tourists to the Edinburgh Old Town are analyzed using both their own voices and their responses to marketeers' images and descriptors. Specifically, the study tests the utility of familiarity: informational, experiential, proximate, self-described, and educational. |
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