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Author: | Woerd, F. van der Brink, T. van den |
Title: | Feasibility of a responsive business scorecard - a pilot study |
Journal: | Journal of Business Ethics
2004 : DEC I, VOL 55:2, p. 173-186 |
Index terms: | strategy corporate responsibility PERFORMANCE APPRAISAL performance management responsibility balanced scorecard sustainable development tourist industry food industry |
Freeterms: | corporate social responsibility scorecard |
Language: | eng |
Abstract: | This article looks into the issue of integrating sustainability into company strategy by using a Scorecard. Ambitious companies want to balance their economic (compliance, profit), social and ecological targets, for which this paper suggests a format of a Responsive Business Scorecard (RBS). The RBS includes five perspectives: Customer & Suppliers, Financiers & Owners, Society & Planet, Internal Process and Employees & Learning. The practical feasibility of the scorecard is assessed in food and tourist industries. |
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