search query: @indexterm Opinion polls / total: 88
reference: 85 / 88
Author: | Bowen, J. M. |
Title: | A survey of the general public's attitudes to market research. |
Journal: | Journal of the Market Research Society
1979 : APR, VOL. 21:2, p. 75-102 |
Index terms: | CONSUMER ATTITUDES CONSUMER BEHAVIOUR MARKET RESEARCH OPINION POLLS |
Language: | eng |
Abstract: |
SCIMA