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Author: | Barnatt, C. |
Title: | Embracing e-business |
Journal: | Journal of General Management
2004 : AUTUMN, VOL. 30:1, p. 79-96 |
Index terms: | electronic commerce development |
Freeterms: | e-business |
Language: | eng |
Abstract: | This paper discusses the transformation of "cyberspace" and associated e-business developments from their science fiction debut, through the dotcom bubble, and into profitable organizational fact. Four evolutionary phases that have led to the development of today's electronically-mediated landscape are identified and five "e-business realities" are subsequently isolated. These are then used to determine two key e-business lessons for today's managers. |
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