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| Author: | Craggs, R. Schofield, P. |
| Title: | The quays in Salford: an analysis of visitor perceptions, satisfaction and behavioural intention |
| Journal: | International Journal of Tourism Research
2011 : NOV-DEC, VOL. 13:6, p. 583-599 |
| Index terms: | United Kingdom tourism customers perception surveys |
| Freeterms: | day trips regression analysis |
| Language: | eng |
| Abstract: | This paper reports on the findings from a survey of visitors to the Quays in Salford, focusing on their perceptions, satisfaction and behavioural intentions. Whereas the primary attractions were found to have an important influence, the secondary elements explain more of the variance in overall satisfaction and intention to return to the Quays. The environmental points of view have a bigger influence on visitor intention to recommend the destination. |
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