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| Author: | Childers, T. L. Houston, M. J. |
| Title: | Conditions for a picture-superiority effect on consumer memory. |
| Journal: | Journal of Consumer Research
1984 : SEP, VOL. 11:2, p. 643-654 |
| Index terms: | CONSUMER RESEARCH INFORMATION THEORY COMMUNICATION |
| Language: | eng |
| Abstract: |
SCIMA