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Author:Daser, S.
Hylton, D.
Title:The European Community Single Market of 1992: European executives discuss trends for global marketing
Journal:European Business Review
1992 : VOL. 92:1, p. 29-32
Index terms:CORPORATE PLANNING
SINGLE MARKET
GLOBAL MARKETING
MARKETING STRATEGY
ECONOMICS
MULTINATIONAL COMPANIES
Language:eng
Abstract:
SCIMA record nr: 101549
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